$18.10M in average volume shows that Direct Digital Holdings Inc (DRCT) is heading in the right direction

Steve Mayer

On Friday, Direct Digital Holdings Inc (NASDAQ: DRCT) opened lower -11.96% from the last session, before settling in for the closing price of $0.06. Price fluctuations for DRCT have ranged from $0.05 to $2.61 over the past 52 weeks.

Over the past five-year period, the drop rate of yearbook sales for the company of the Communication Services sector was -39.37%. Company’s average yearly earnings per share was noted 41.57% at the time writing. With a float of $30.51 million, this company’s outstanding shares have now reached $31.69 million.

Direct Digital Holdings Inc (DRCT) Insider Activity

A key investor’s attitude towards the stock of the Advertising Agencies industry is another important factor to consider. The insider ownership of Direct Digital Holdings Inc is 3.72%, while institutional ownership is 0.99%. The most recent insider transaction that took place on Dec 12 ’25, was worth 26,400. Before that another transaction happened on Nov 14 ’25, when Company’s Chairman and CEO sold 245,008 for $0.21, making the entire transaction worth $51,452. This insider now owns 0 shares in total.

Direct Digital Holdings Inc (DRCT) Earnings and Forecasts

If we go through the results of last quarter, which was made public on 12/31/2024, the company posted -0.41 earnings per share (EPS) for the quarter, coming under the agreed prediction (set at -0.4) by -0.01. Wall Street market experts anticipate that the next fiscal year will bring earnings of -0.1 per share during the current fiscal year.

According to the Wall Street analysts, stocks earnings will be around 41.57% per share during the next fiscal year.

Direct Digital Holdings Inc (NASDAQ: DRCT) Trading Performance Indicators

Check out the current performance indicators for Direct Digital Holdings Inc (DRCT). In the past quarter, the stock posted a quick ratio of 0.37. In addition, a publicly-traded company’s price to sales ratio for the trailing twelve months stands at 0.07.

For the trailing twelve months, Company’s Diluted EPS (Earnings per Share) is -1.33, a number that is poised to hit -0.23 in the next quarter and is forecasted to reach -0.28 in one year’s time.

Technical Analysis of Direct Digital Holdings Inc (DRCT)

As of the previous 9 days, the stock’s Stochastic %D was 33.01%.

During the past 100 days, Direct Digital Holdings Inc’s (DRCT) raw stochastic average was set at 1.12%, which indicates a significant decrease from 16.61% during the past two weeks. Based on volatility metrics of the stock, it showed a historical volatility of 0.0080 in the past 14 days, which was lower than the 0.0359 volatility it showed in the past 100 days.

At the time of writing, stock’s 50-day Moving Average is $0.1723, while its 200-day Moving Average is $0.4350. Nevertheless, the first resistance level for the watch stands at $0.0613 in the near term. At $0.0658, the stock is likely to face the second major resistance level. The third major resistance level sits at $0.0690. If the price goes on to break the first support level at $0.0536, it is likely to go to the next support level at $0.0504. Should the price break the second support level, the third support level stands at $0.0459.

Direct Digital Holdings Inc (NASDAQ: DRCT) Key Stats

There are currently 30,007K shares outstanding in the company with a market cap of 2.34 million. Presently, the company’s annual sales total 62,290 K according to its annual income of -6,240 K. Last quarter, the company’s sales amounted to 7,980 K and its income totaled -2,680 K.

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